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A portion of our proceeds goes towards funding a rotating lineup of local and global charity partners. See how your lipstick can make a difference.

How It Works

We give you the power to decide which charity the portion of your purchases’ proceeds will go to, so your support goes to something you feel strongly about. At checkout select one of our partnering local or global charities to help spread the love! When the charities change, we’ll send an email informing you the total amount donated to each charity, a perfect way to see how your lipstick made a difference. 

So far, we've raised the following for past charities!

Philly Paws: $260.00
Heroic Hearts: $450.00

Current Charities


Thaakat Foundation 

Thaakat (translates to "strong") believes in restoring hope to those who have been outcast from society. They work to progress global communities through sustainable education and healthcare development projects. Today, Thaakat has adopted three global villages in which they are helping to make strides for the communities every day. 100% of donations go directly to people and projects in need.

MUSKAAN'S Chosen project: Little Promises

Sierra Leone’s maternal mortality rates are the highest in the world and a third of all infants do not live to see the age of five. Thaakat's goal is to increase child and maternal survival rates by providing free and quality access to healthcare. As a part of the total solution-- health staff, traditional birth assistants and clinic aides work together to improve access to services for common childhood illnesses, safe motherhood, nutrition and immunizations.

 Learn more



AcuteAir's and Aitheras Aviation Hurricane Relief

AcuteAir and Aitheras Aviation has been approved to land at several airports with a search and rescue team and med team to assess the situation. 

They will be donating medical teams, supplies, pilots and aircraft hours. What they need are donations towards fuel and fees so that they can get countless volunteers and supplies that are so desperately needed to the Bahamas. 

Every penny raised here will go towards supply runs to and between islands in the Bahamas as well as assisting with transporting the critically ill and injured to medical care. 

You can also donate directly - which is linked directly to a nonprofit organization so any donations can be used as a tax write off.